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How Can I Do Customer Service Well?

Customer service is a very important tool in business. How we interact with our clients, customers, and anyone we interact with in our business truly affects how people see our brand. Even if you are reading this and thinking that customer service is not your strong suite, it can be! So, change that limiting belief … Read more

Five Elements To A Successful Promotion

Running a promotion to register attendees for an event is a skill every business owner has to learn. Below are the five elements to make your next promotion a success. 1 – Give Yourself Time To Promote The #1 reason sales promotions fail is because they aren’t given enough time to do their job. One … Read more

How to Validate a Profitable Niche

Validating a niche to see if it’s profitable is a process that MUST be undertaken before even buying a domain name. Before going through the steps below, it’s important to ask yourself what your goals are. If you’re passionate about the niche and just enjoy blogging about it (without any intention of profiting from it), … Read more

Are You Cross-selling in Your Niche?

‘Cross-selling’ is a term used to describe the act of selling different products/services to your existing customers. Doing this will help to increase the lifetime value of a customer and boost your earnings exponentially. However, cross-selling online is an art and shouldn’t be undertaken in a haphazard manner. Many marketers get this wrong and sabotage … Read more

5 Ways to Become an Authority in Your Niche

Beginners often confuse the term ‘authority’ to mean the ‘best in the business’ or they think only major multinational companies making billions in profits can be an authority. They believe that they’re either insignificant because they’re not ‘big’ enough… or they need to become a major player for them to be an authority. This false … Read more

3 Keys to Discovering a Profitable Niche

There are millions of niches online and they may all seem lucrative and profitable… BUT you’ll never know until you do your research. The truth is that not all niches are made equal. Some are filled with very passionate individuals but they’re not the type who spend money and buy items related to the niche. … Read more

3 Seconds To Impress… How To Keep Your Potential Client’s Attention on LinkedIn!

A question I’m often asked is, “How am I supposed to stand out in a crowded industry, let alone a platform with 800 million users?” Great question! My response: Stop trying so hard! There’s so much pressure to stand out, be different, and have a niche so small that you’re the ONLY one capable to … Read more

Let’s Talk About Licensing

Has your consulting or coaching business hit a revenue ceiling? There’s only so much you can charge for one day’s training, a coaching session or facilitation–assuming you aren’t Tony Robbins. If you provide training or have a service that could be delivered by others, locally or in new markets, let’s talk about licensing.  Licensing your … Read more

The Stages of Business Growth

Turning a small home business into a large and successful company is a big deal—and unfortunately, the process can’t always be replicated. While every business’ growth pattern is unique, there are trends and similarities that translate from one sector to another. Here, we’ll discuss the five stages of business growth. First Stage: Existence A business … Read more