
Tina Johnson
CEO & Certified Business Coach & Growth Strategist, CEO Consulting Group
The Balancing Act
Running a business is no small feat, especially for women balancing multiple roles. Between managing clients, overseeing projects, and handling personal responsibilities, it’s easy to feel overwhelmed. This is where creative problem-solving and effective time management come into play. But how do we know when it’s time to delegate, and how do we make the most of our time?
Recognizing the Need to Delegate
As women business owners, we often wear many hats, but that doesn’t mean we have to do it all. Delegation isn’t a sign of weakness; it’s a strategic move to focus on what truly matters. Ask yourself:
- Is this task aligned with my zone of genius? If not, it’s a candidate for delegation.
- Will this task help grow my business? If the answer is no, consider outsourcing it.
- Do I have the bandwidth to do this effectively? Your time is your most valuable resource.
The Art of Creative Problem-Solving
Delegation is only one piece of the puzzle. As entrepreneurs, we face unique challenges that require innovative solutions. Here are three strategies for creative problem-solving:
- Reframe the Problem: Instead of focusing on the limitations, look for opportunities within the challenge.
- Brainstorm with Others: Collaboration can spark fresh ideas. The CEO Sisterhood offers a safe space to bounce ideas off like-minded women.
- Embrace Experimentation: Sometimes, the best way to solve a problem is to try multiple approaches until something clicks.

Managing Time Like a Pro
Time management is crucial for both personal and professional growth. Here’s how to master your schedule:
- Prioritize Tasks: Use the Eisenhower Matrix to determine what’s urgent and important versus what can be delegated or eliminated.
- Batch Work: Group similar tasks together to minimize context-switching and maximize efficiency.
- Set Boundaries: Protect your time by saying no to distractions and non-essential commitments.
Tools for Time Management
- Digital Calendars: Tools like Google Calendar or Outlook keep your schedule organized.
- Project Management Software: Platforms like Trello or Asana help you track progress and delegate tasks effectively.
- Time-Tracking Apps: Discover where your time goes with apps like Toggl or Clockify.
Building a Supportive System
Creative problem-solving and effective time management don’t happen in isolation. Surrounding yourself with a community like the CEO Sisterhood provides the support, accountability, and shared wisdom you need to thrive.
As we step into 2025, take a moment to reflect on where your time and energy are best spent. Embrace delegation, lean into creative problem-solving, and make time management your superpower. Let’s tackle this year with confidence and clarity!